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Here’s what people look for when buying a bottle of wine

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Horizontal shot of men grilling food at a family barbecue in the summer garden with the focus on food and wine lying on the table in the foreground.

 By Adrian Hearn, 72Point via SWNS

Half of people polled (49 percent) say the first thing they look for when trying a new bottle of wine - is the country of origin, a study has found.

A study of 2,000 adults found 40 percent also look for the grape that was used in creating the wine.


Nearly half (45 percent) admitted to enjoying a glass of red wine over ice, while a quarter (25 percent) judge a bottle on whether it has a screw top or a cork.

The survey, by Invivo, also found that nearly a quarter of those polled (22 percent) sometimes pretend to know more about wine than they actually do.

But nearly half (48 percent) think those who share their wine knowledge while drinking are pretentious.

Graham Norton, and Invivo co-founders Tim Lightbourne and Rob Cameron, have released GN HE-DEVIL, their sixth bottle of wine, now available at Morrisons stores throughout the United Kingdom.

With the festive season upon us, Graham Norton and Invivo co-founders Tim Lightbourne and Rob Cameron have released GN HE-DEVIL, their sixth bottle of wine. (SWNS)

Graham has taken the time to taste and blend an Argentinian Malbec from Northern Mendoza, which boosts a warm climate and low annual rainfall, creating perfect growing conditions for this variety.

HE-DEVIL is deep purple in the glass with a bouquet of sweet spice and plum compote which envelopes the palate with a sweet toasty finish.

“If you’re looking for a well-behaved wine, this isn’t it!," Graham said.

"My HE-DEVIL was created to turn heads, break hearts and leave you wanting more… and it’s delivered on all counts."

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