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Millennial women care more about their health than boomers

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Indoor shot of surprised Asian woman looks shocked at smartphone display sits crossed legs on fitness mat chooses song from playlist leads active lifestyle keeps to healthy diet poses at home gym

This story version has been formatted as an on-air script for broadcast outlets. See the original research story here.

SUPPORTING WOMEN’S BODIES

THE AVERAGE WOMAN STARTS LEARNING HOW TO SUPPORT HER HEALTH AT 31 YEARS OLD, ACCORDING TO A NEW STUDY.

CONDUCTED BY ONEPOLL ON BEHALF OF CULTURELLE PROBIOTICS, THE SURVEY OF 2,000 WOMEN FOUND NEARLY HALF (49%) SAID THEY FREQUENTLY USE VITAMINS AND SUPPLEMENTS, WITH 41% CONSUMING PROBIOTICS AND PREBIOTICS. 

SOME BAD HABITS WERE REPORTED AS WELL. ABOUT TWO IN FIVE (38%) SAY THEY USE SCENTED SOAPS AND JUST OVER A THIRD (34%) WEAR TIGHT OR SYNTHETIC CLOTHING. BOTH OF WHICH CAN CAUSE INFECTIONS THAT CAN NEGATIVELY AFFECT IMMUNE HEALTH.

THE SURVEY ALSO FOUND HEALTH KNOWLEDGE AMONG WOMEN DIFFERED ACROSS GENERATIONS. 

NEARLY TWICE AS MANY MILLENNIAL WOMEN FELT MORE IN THE KNOW ABOUT THEIR IMMUNE HEALTH THAN BABY BOOMERS (75% VS. 39%). 

ABOUT HALF OF WOMEN CORRECTLY NOTED THAT GENETICS (52%), SMOKING AND ALCOHOL CONSUMPTION (51%) AND STRESS (50%) COULD IMPACT IMMUNE HEALTH. BUT ONLY TWO IN FIVE (40%) WERE AWARE ONE’S OCCUPATION COULD ALSO PLAY A ROLE.

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