Broadcast
Are the stereotypes about black cats true?
This story version has been formatted as an on-air script for broadcast outlets. See the original research story here.
NO NEED TO WORRY IF A BLACK CAT CROSSES YOUR PATH – MANY BELIEVE THEY BRING GOOD LUCK NOT BAD.
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THAT’S ACCORDING TO A RECENT SURVEY OF 2,000 AMERICAN CAT OWNERS.
RESULTS SHOW ONLY ONE IN FIVE (21%) BELIEVE THAT BLACK CATS BRING BAD LUCK, WHILE TWO IN FIVE (41%) ASSOCIATE THEM WITH GOOD LUCK INSTEAD.
BUT AT LEAST ONE POP CULTURE STEREOTYPE DOES HOLD TRUE – BLACK CATS REALLY DO LOVE TO TALK.
IN FACT, HALF OF BLACK CAT CARETAKERS DESCRIBED THEM AS “EXTREMELY VOCAL” (48%), COMPARED TO ONLY ONE THIRD (36%) OF THE OVERALL PANEL.
THEY WERE ALSO CONSIDERED JUST AS “AFFECTIONATE” (63%) AND “CURIOUS” (66%) AS THE AVERAGE CAT AS WELL.
THE STUDY WAS CONDUCTED BY ONEPOLL AND ACANA PET FOOD IN ADVANCE OF NATIONAL BLACK CAT DAY ON OCTOBER 27.
