Majority of people polled think this is what it means to be healthy

This story version has been formatted as an on-air script for broadcast outlets. See the original research story here.

SEVEN IN 10 AMERICANS (73%) BELIEVE THAT MONEY CAN BE A SIGNIFICANT BARRIER TO LEADING A HEALTHY LIFE, SUGGESTS A NEW POLL. 

NEVERTHELESS, PEOPLE ARE STILL WILLING TO PAY AN AVERAGE OF $239 FOR WELLNESS PRODUCTS PER MONTH TO HELP BOOST THEIR HEALTH. THAT’S $2,870 ANNUALLY. 

THE SURVEY OF 2,000 ADULTS BY VITACOST AND ONEPOLL FOUND THOSE ON A HEALTHY PATH ARE CHECKING FOR FRESH INGREDIENTS WHILE GROCERY SHOPPING (56%), PREPARING HOME-COOKED MEALS (54%) AND TAKING VITAMINS AND SUPPLEMENTS DAILY (52%). 

OVER HALF (53%) PLAN TO START A NEW HEALTH JOURNEY NEXT YEAR. AND THEIR MAIN PRIORITIES INCLUDE REDUCING THE RISK OF HEALTH CONDITIONS, SUCH AS DIABETES AND HIGH BLOOD PRESSURE (57%) AND LOSING WEIGHT (50%). 

Survey methodology:

This random double-opt-in survey of 2,000 U.S. adults was commissioned by Vitacost between Nov. 18 and Nov. 19, 2022. It was conducted by market research company OnePoll, whose team members are members of the Market Research Society and have corporate membership to the American Association for Public Opinion Research (AAPOR) and the European Society for Opinion and Marketing Research (ESOMAR).