By this time of day most Americans hit an energy slump
This story version has been formatted as an on-air script for broadcast outlets. See the original research story here.
HERE’S A MIDDAY WAKE-UP CALL: AMERICANS HIT THEIR DAILY ENERGY LOW AT 2:06 P.M.
THAT’S ACCORDING TO A SURVEY OF 2,000 AMERICANS COMMISSIONED BY ZIP-FIZZ AND CONDUCTED BY TALKER RESEARCH.
AND GET THIS: PEOPLE SAY THEY’D NEED DOUBLE THEIR CURRENT ENERGY JUST TO KEEP UP.
SEVENTY-FOUR PERCENT SAY MORE ENERGY COULD EVEN MEAN MORE MONEY IN THEIR POCKETS.
WITH UNLIMITED ENERGY, THEY SAY THEIR TOP DREAM WOULD BE SPENDING MORE TIME WITH FRIENDS AND FAMILY.
AND WHEN DO WE WANT THAT BOOST MOST? MONDAY WON, BUT FRIDAY AND SATURDAY WERE RIGHT BEHIND.
SO WHAT DO YOU THINK, WHEN DOES YOUR ENERGY CRASH HIT? AND WHAT WOULD YOU DO WITH A BOOST? LET US KNOW!
Research methodology:
Talker Research surveyed 2,000 Americans who have access to the internet; the survey was commissioned by Zipfizz and administered and conducted online by Talker Research between Dec. 2 - Dec. 5, 2025. A link to the questionnaire can be found [here].
To view the complete methodology as part of AAPOR’s Transparency Initiative, please visit the Talker Research Process and Methodology page.
Stories and infographics by ‘Talker Research’ are available & ready to use. Stories and videos by ‘Talker News’ are managed by Talker Inc. For queries, please submit an inquiry via our contact form.
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