Americans spend 156 hours watching these oddly satisfying clips
This story version has been formatted as an on-air script for broadcast outlets. See the original research story here.
AMERICANS CAN'T LOOK AWAY FROM 'ODDLY SATISFYING' VIDEOS.
A NEW SURVEY OF 2,000 PEOPLE FROM NAVÄGE FOUND NEARLY SIX IN TEN REGULARLY WATCH CLIPS LIKE PIMPLE POPPING, PRESSURE WASHING AND OBJECTS BEING CRUSHED.
THOSE FANS SPEND ABOUT A HALF HOUR A DAY WATCHING THE, ADDING UP TO 156 HOURS EVERY YEAR.
THE STUDY, CONDUCTED BY TALKER RESEARCH, FOUND THE APPEAL MAY BE SIMPLE: PEOPLE SAY THEY'RE CHASING THAT LITTLE FEELING OF SATISFACTION AND RELIEF IN THEIR EVERYDAY LIVES.
SO WHAT ABOUT YOU? WHAT'S YOUR FAVORITE 'ODDLY SATISFYING' VIDEO THAT YOU JUST CAN'T STOP WATCHING? WE WANT TO HEAR FROM YOU!
Research methodology:
Talker Research surveyed 2,000 general population Americans who have access to the internet; the survey was commissioned by Naväge and administered and conducted online by Talker Research between May 30–June 1, 2026. A link to the questionnaire can be found here.
To view the complete methodology as part of AAPOR’s Transparency Initiative, please visit the Talker Research Process and Methodology page.
Stories and infographics by ‘Talker Research’ are available & ready to use. Stories and videos by ‘Talker News’ are managed by Talker Inc. For queries, please submit an inquiry via our contact form.
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