Gay men discriminate against feminine gay men, a new study finds.
The study used a mock TV commercial casting brief for a campaign promoting tourism in Sydney. (Ben Gerrard via SWNS)
The psychology investigation found that both gay men and heterosexual men prefer masculine over feminine gay men for a high-status role, suggesting feminine gay men may face implicit discrimination in the workplace.
The findings from the University of Sydney suggest this leaves more feminine-presenting gay men disadvantaged and facing internal bias, prejudice and potential discrimination in the workplace, including in hiring practices and promotion opportunities.
Gay glass ceiling. (Ben Gerrard via SWNS)
The new research, published in the prestigious peer-reviewed journal Sex Roles, is believed to be the first experimental study to demonstrate status costs for gay men who present with more feminine than masculine qualities across workplace hierarchies. It also suggests implicit bias among gay men as a community.
Ben Gerrard is a researcher in gender and sexuality in the School of Psychology at the University of Sydney. He defines feminine-presenting traits as a more feminine vocal quality, body language and posture.
Gay glass ceiling: An actor portrays a feminine gay man in the mock advert. (Ben Gerrard via SWNS)
The study used a mock TV commercial casting brief for a campaign promoting tourism in Sydney. The mock campaign aimed to sell Sydney overseas and the casting called for an actor who could be viewed as a leader or someone who would be admired by the audience.
Mr. Gerrard, himself a professional actor, created videos of six shortlisted ‘candidates’ using professional actors, all gay men in real-life, who acted the same script in both a feminine-gay and masculine-gay manner: manipulating their voice; mannerisms; and posture but otherwise everything else was kept identical.
Gay glass ceiling: An actor portrays a feminine gay man. (Ben Gerrard via SWNS)
A group of 256 gay and heterosexual men was invited to watch the videos and to look for an actor who could be seen as a “leader” who could represent Australia.
They viewed the feminine or masculine version of a particular actor and placed casting preferences for the role.
The researcher found that both gay men and heterosexual men preferred the more masculine-gay male actor for the advert; discriminating against the feminine-gay actor.
Mr. Gerrard said the finding that gay men prefer a more “straight-acting” gay man for high-status roles is disappointing and potentially creates a gay glass ceiling in workplaces.
“Gay men are potentially blocking each other from positions of power and leadership due to this implicit bias,” he said. “Men are still expected to conform to more traditional masculine styles of leadership and if they fail to sufficiently project masculine traits they are at risk of status penalties. This is an example of internalized homophobia among the gay community and it impacts opportunities for these gay men.”
Mr. Gerrard said while gay men appear to enjoy increasing equality and representation in Western cultures, they are still disadvantaged in pursuing high-status opportunities, compared to heterosexual men.
“The findings point to the need for advocacy and training to counter apparent bias against feminine-presenting gay men in a range of professional contexts and populations."
Heterosexual men higher in homonegativity and gay men higher in misogyny both showed a stronger preference for the masculine-gay actor over the feminine-gay actor. The study suggests that these findings hold important implications for implicit bias and hiring practices.
More work is required to challenge the prevailing association between masculinity and high status, Mr. Gerrard says. Especially in light of contemporary leadership theories, which suggest traits, traditionally perceived as ‘feminine,' such as warmth, can be more effective in managing modern workplaces.
“We operate in teams-based workplaces now where effective leadership qualities – warmth, empathy and good communication – are all considered feminine traits, and a more feminine-presenting gay man might be an ideal candidate for a leadership role,” Mr. Gerrard said.
“And yet we still value traditional masculinity at a senior leadership level as a measure of the capacity to lead, because traditional feminine traits are considered too soft or not authoritative enough.
“This homophobic bias is putting pressure on feminine-presenting gay men to conform so they might be passable as a heterosexual man,” Mr. Gerrard added.
“What we need is an increase in authentic representation of empowered feminine-presenting gay men - especially in the media: in order to counter misinformed biases regarding their ability to lead. There needs to be education and awareness within the community and in recruitment processes - around the potential to be unconsciously influenced by these unfair biases.”
Stories and infographics by ‘Talker Research’ are available to download & ready to use. Stories and videos by ‘Talker News’ are managed by SWNS. To license content for editorial or commercial use and to see the full scope of SWNS content, please email [email protected] or submit an inquiry via our contact form.
We use cookies on our website to give you the most relevant experience by remembering your preferences and repeat visits. By clicking “Accept All”, you consent to the use of ALL the cookies. However, you may visit "Cookie Settings" to provide a controlled consent.
This website uses cookies to improve your experience while you navigate through the website. Out of these, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may affect your browsing experience.
Necessary cookies are absolutely essential for the website to function properly. These cookies ensure basic functionalities and security features of the website, anonymously.
Cookie
Duration
Description
cookielawinfo-checkbox-analytics
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Analytics".
cookielawinfo-checkbox-functional
11 months
The cookie is set by GDPR cookie consent to record the user consent for the cookies in the category "Functional".
cookielawinfo-checkbox-necessary
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookies is used to store the user consent for the cookies in the category "Necessary".
cookielawinfo-checkbox-others
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Other.
cookielawinfo-checkbox-performance
11 months
This cookie is set by GDPR Cookie Consent plugin. The cookie is used to store the user consent for the cookies in the category "Performance".
viewed_cookie_policy
11 months
The cookie is set by the GDPR Cookie Consent plugin and is used to store whether or not user has consented to the use of cookies. It does not store any personal data.
Functional cookies help to perform certain functionalities like sharing the content of the website on social media platforms, collect feedbacks, and other third-party features.
Performance cookies are used to understand and analyze the key performance indexes of the website which helps in delivering a better user experience for the visitors.
Analytical cookies are used to understand how visitors interact with the website. These cookies help provide information on metrics the number of visitors, bounce rate, traffic source, etc.
Advertisement cookies are used to provide visitors with relevant ads and marketing campaigns. These cookies track visitors across websites and collect information to provide customized ads.